dylanspencer.co is being renovated as of February 2020 and will be completed in March 2020.

ds&co

we do strategy, branding, & websites
to help companies grow

stop throwing money away on unclear marketing

Your company won't grow until your marketing is clear.

It's noisy out there – the average human is bombarded with over three thousand commercial messages every single day. The majority of marketing is a total waste of time, money, and sanity because it's not cutting through the noise to connect with customers and convert.

Radical Clarity in your strategy, branding, and website is the only way to earn a lasting return on your marketing investment. This is the marketing solution you've been looking for – don't waste another dollar on marketing that won't work.

👉 Warning: this is your customer's brain on unclear marketing

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Radically clear marketing,
hassle-free process.

DS&Co does strategy, branding, and websites with our focus always on Radical Clarity. What does that do for you? It sets you up for impressive growth, saves you from wasting months with the wrong design firm or web developer, and rescues you from the frustration of expensive marketing that won't work. We'll work together to get it right together the first time so you can rest easy knowing your marketing is working for you, not against you.

Our proven, proprietary growth blueprint works for every type of organization (yes, even yours). Interested in growing your company? Reach out. We're looking forward to talking with you.

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one

reach out

Let's talk. No salesmanship here. We want everybody to win, which means we're on the hunt for great fits – not trying to close sales.

two

we'll build a plan

Every partnership is different. Together we'll develop a plan that will work best for you and your budget. No hassle, low stress.

three

achieve your goals

That's what it's all about, right? We're here to help your business achieve your goals, and that's how we'll measure our success.

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Are you cutting
through the noise?

Coming March 2020, a free giveaway that will turn fifteen minutes of your time into the most valuable marketing and strategy work you'll do this year. Click the button below to get notified.

"Weniger, aber besser."
"Less, but better."

- Dieter Rams

Let's overcome your clarity problem.

"do it in a day"

Ready to get six months of marketing work done in one day? There is no better catalyst for growing your company. Click to learn more or reach out to get scheduled.

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clarity coaching

Like Do-It-in-a-Day, but spread out over multiple sessions and usually done mostly by video call. Deliverables are the same as Do-It-in-a-Day, plus the Growth Blueprint Deck.

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creative services

Start with strategy, end with game-changing deliverables – website, brand identity, video, advertising campaigns, and more. Think of this an a la carte menu – click to learn more.

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Do it in a day.
It's like magic.

No exaggeration – the "Do It in a Day" Workshop is like doing six months of marketing work in a single business day. We utilize our proven and proprietary process (including all the Storybrand best practices) to develop a radically clear message and marketing blueprint that will catalyze your growth.

Imagine – after just one day, you will have a world class marketing plan that makes it easy to communicate correctly to your customers. One business day of work will translate into massive growth for your company and peace of mind for you knowing that you're doing it right. Plus, it makes for pretty fun work, if we may say so ourselves. Reach out to get scheduled.

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Our creative services.

growth strategy

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brand identity

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website design

It might go without saying, but we'll say it anyway. Your website is by far the most important part of your marketing. It's your storefront. It's your "closer" – meaning that you can do everything else right, but if your company has an unclear website you will not end up converting interest into purchase. Our proprietary in-house web design process is scientifically proven and will take your marketing to the next level.

We handle all aspects of web design as needed – wireframing, copywriting, video, brand identity, sales funnel implementation, etc. We'll take our design cues from your team's inspiration, and then merge your preferences with cutting edge best practices to create a website that will look beautiful and, most importantly, convert. We care about getting you a mind-blowing return on your investment – not about pretty, cute, clever, or trendy.

The Typical Web Design Process

Step 1 – Research
Step 2 – Strategy Sessions
Step 3 – Wireframe
Step 4 – Website Development
Step 5 – Deployment

website development

Unlike most designers and marketers, we don't just design websites – we build them. Keeping web development in-house allows us to be affordable while delivering you a world class website with all the bells and whistles, including the best SEO, support, and Content Management System (CMS).

In simpler terms, we build you a beautiful website that actually works and then make it extremely easy for you to manage the content of your site in realtime. Never again will you be held hostage by your website – many of our clients come to us with a site that's been the same for six years because they don't know how to update it or don't want to pay more to the developer. Not with us.

Technical Information

– We build sites for all business purposes, including eCommerce
– We integrate with essentially anything. CRM, chatbot, sales funnel, analytics, etc.
– Lightning fast load times (powered by Amazon Web Services and Fastly)
– 99.9%+ uptime
– SSL comes standard
– HTTP/2 ready
– Infinitely scalable server fleets

p.s. here's the deal – we're more affordable than most competitors because we use new and improved technology. It's 2020, but a lot of web development shops haven't changed since 2010 and are still charging tens of thousands of dollars for websites that don't work and they build them using outdated methods. Sorry, somebody needed to say it!

Storybrand – it just works.

Utilizing the Storybrand framework in your marketing is the most effective way to grow your business. The framework works for every company regardless of size, industry, or stage. Dylan is a Storybrand Certified Guide, so he is one of a handful of guides across the world who can take your company through the framework.

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Team + Work

dylan spencer, founder

Dylan founded DS&Co in 2018. He is a Storybrand Certified Guide and also works regularly with Syntax SDG, a Birmingham-based boutique private equity firm. Most importantly, a television commentator once compared his tongue to Michael Jordan's.

From 2014 to 2016 he served as Chief of Staff at Lucid, a high-growth tech startup in New Orleans that now employs over 400 people. During that time he was a Fellow with Venture for America. After Lucid, he served as the Chief Operating Officer at Legacy School of Discipleship, a Christian ministry for college students and young adults on Lake Martin.

Dylan is an active alumnus of Venture for America and serves on the Board of Directors for Legacy School of Discipleship and the Homewood Historical Preservation Society. He loves Auburn University, where he was a Presidential Scholar and played four years of varsity basketball. Dylan and his wife Sarah live in Birmingham, AL.

Find Dylan on LinkedIn here.

john hornsby, sr. advisor

John is Chairman and CEO of Syntax SDG, a private equity firm he founded in 2017 after retiring from Welch Hornsby, the investment advisory firm he founded in 1988. Prior to entering the world of finance, John was a consulting engineer for over 5 years and is a Registered Professional Engineer (inactive). John is a native of Atlanta, Georgia and attended Auburn University for both his undergraduate and graduate degrees, earning a Bachelor of Science in Civil Engineering in 1975 and a Master of Science in Environmental Engineering in 1977.

John is a member of the Board of Directors of the Alabama Trust Fund, Alabama Shakespeare Festival, and Cornerstone Schools of Alabama. Previously, he has served on several boards including the Business Council of Alabama; the Alabama Policy Institute; and Marannook, a faith-based center for college students as well as a summer camp for children. John is a member of the Downtown Rotary Club of Birmingham. He and his wife, Virginia, along with their two children, are active members of the Cathedral Church of the Advent in downtown Birmingham.

"Dylan's gift is helping businesses communicate clearly, which translates directly into growth. He has helped multiple organizations, including my private equity firm and our portfolio companies, to market effectively. Even some of the simplest changes he recommends lead to massive improvements."

– John H.  ⭐⭐⭐⭐⭐

"Working with Dylan was the smartest decision we have made in years. Our sales have increased tremendously now that we are communicating a clear message about our business. Dylan listened to our needs and gave us the perfect solution. We are so proud of our new image."

– Kay R.  ⭐⭐⭐⭐⭐

"After seeing my website for the first time, I was blown away. A wordsmith by nature, Dylan extracted and simplified what I had been struggling to name in my business for years. Working with Dylan was such an enjoyable and seamless process, and my referrals have doubled since hiring him!"

– Sarah A.  ⭐⭐⭐⭐⭐

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